When Robyn Exton laid out to develop HER, a social platform and also dating application created by women for homosexual and also bi-curious women, she realized that the majority (or even all) of the existing dating sites out there for either direct or homosexual individuals were primarily created along withmales in mind.

” I assumed it was absurd no one had however built a dating app that was actually created throughas well as specifically for gay or even bi-curious girls,” she says. “That’s how it all kind of started.”

HER was actually released as a pure play lesbian dating sites dating application two years back under the neologism “Dattch.” Exton saw regarding 30 percent of consumers were presently in a connection, yet still wished to be actually know what was taking place in their respective settings. Thus after tweaks as well as re-branding (Exton’s history resides in brand name consulting), as well as launches in the UK, Los Angeles, San Francisco, and also Nyc Metropolitan area, HER formally released in Boston ma this previous weekend. According to Exton the Hub was a reasonable selection, as Boston was one of the top areas on a regular basis asked for.

” Our females don’t assemble for average of 10 times, so there’s a muchlonger time when they require to be talking to eachother,” she points out. “When you merely possess a picture of a face you possess nothing at all to discuss, so our profile pages use content as well as local area celebrations to help gals fulfill eachother and speak.”

Exton incorporates witha laugh: “It is actually acquired all the lesbians, and also everything that attaches the lesbian area [on the internet]”

Once users download the application, profiles appear individually. However instead of merely a profile image and a swipe-left or swipe-right interface, the profiles combine Instagram and Pinterest sensibilities, withvarious pictures, private explanations, and also community social events “affixed” to an account. Once individuals “like” eachother, notifications can be sent out, as well as dialogues can easily start. In addition, the lesbian websites has a blogging site featuring a spreading of lesbian way of living content that’s a mix of geo-specific contemporary short articles and even more generalized filler (ie: “Lesbians as well as their family pets”).

In cities where HER is real-time as well as flaunting an energetic neighborhood of users (she continues to be mum on user amounts), Exton claims the feedback has been remarkably good coming from the LGBTQ neighborhood.

” I like that girls turn up and claim, ‘I had no tip if I was actually gay or forthright. I was only interested. And now I’ve met a female who I’m courting, as well as I still do not understand if I’m gay or even straight but at the very least there’s an area where I can do that as well as be me,'” she states. “Then our team’ve had individuals getting married … revealing designs they obtained, or even the kitty they got together.”


Dan McCarthy is a Boston-based journalist and also as well as past editor in chief of DigBoston, whose job has seemed in The Boston Institute for Non-Profit Writing (BINJ), BAD HABIT, The Boston Globe, Esquire, The Daily Creature, Thrillist, Fast Company, Pacific Specification, Leafly Updates, and muchmore.